Is a ‘cost-plus’ pricing strategy the best for your business?
There are many pricing strategies and the one you select should align with your greater business strategy. Get to know which option suits your goals best.
When I start to reflect on discussions, interactions and business dealings with entrepreneurs over the past years they all seem to have some things in common. Typically, they have a good appetite for risk, but more importantly is that they are able to think quickly and make changes in their business that allow for adaptation as they realise what it is the market wants.
